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Interactions between the promotion of prosocial and pro-self values, and entrepreneurial social identities in shaping value creation aims and passion

Open Access
Zsófia Vörös, Dániel Kehl
Journal: Social Responsibility Journal
Social Responsibility Journal (2025) 21 (5): 925–939.
https://doi.org/10.1108/SRJ-09-2023-0503
Published: 04 March 2025
... rationality or social value creation. The purpose of this paper is to examine how entrepreneurial social identities interact with the promotion of pro-self and prosocial values to influence hybrid entrepreneurs’ choice of predominant values to create and their entrepreneurial passion. Design/methodology...
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