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Keywords: Sales revenue
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Journal Articles
The relationship between CSR activity and sales growth in the UK retailing sector
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Journal:
Social Responsibility Journal
Social Responsibility Journal (2020) 16 (3): 387–401.
Published: 29 May 2019
...Frank Nyame-Asiamah; Sughra Ghulam Purpose This paper aims to examine the relationship between corporate social responsibility (CSR) and sales revenue of two retail companies (Marks & Spencer and Tesco) in the UK to understand how CSR activities can influence retail sales growth. Prior studies...
