Keywords: Camping organiser
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Case Studies
Case Provider: The CASE Journal
The CASE Journal (2022) 18 (6): 954–962.
Published: 22 September 2022
... Strategy Camping organiser Julia Maddock was the chief executive officer (CEO) of a highly successful privately held corporation called Camping Coast-To-Coast (CCTC) that managed approximately 500 campgrounds throughout the USA. For-profit campgrounds like CCTC in the USA represented 53...

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