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Keywords: Circular innovation
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Case Studies
Carbon & Whale: eliminating plastic waste through circular innovation
Available to Purchase
Case Provider:
The CASE Journal
The CASE Journal 1–10.
Published: 24 April 2026
.... Their products were born of circular innovation, with an extreme vision of transforming discarded plastic into functional furniture that could last 15–20 years. They manufactured interlocking tiles and benches through in-depth research into plastic conversion technology, but little did they realise how...
