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Case Studies
Case Provider:
The CASE Journal
The CASE Journal 1–14.
Published: 19 June 2026
... a comprehensive understanding of the company’s operations, challenges and strategic decisions. Case overview/synopsis Founded in 2012 and headquartered in Gurugram, India, Chaayos is a café chain focused exclusively on serving customized chai in a modern café format. Cofounded by Nitin Saluja and Raghav Verma...
