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Keywords: Diversification strategy
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal 1–7.
Published: 23 July 2026
... Strategic management Small business Diversification strategy In March 2025, Archita Roy, founder and owner of Kanup Hatchery in Amtali, Tripura, confronted a strategic decision that would determine the future direction of her enterprise. After nearly three decades of building one of the state’s...
