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Keywords: Entrepreneurial opportunities
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2020) 16 (4): 393–414.
Published: 27 July 2020
..., for example, suggest that entrepreneurial opportunities arise from changes in either supply (Shane, 2000) or demand (Dew et al., 2004) and emphasize personal economic gain as a motivator for pursuing entrepreneurship. Both neoclassical equilibrium and psychological theories take a person-centric...
