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Keywords: International market entry
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal 1–20.
Published: 24 August 2026
... Licensed re-use rights only International business strategy International market entry International marketing Marketing Marketing strategy Regional marketing Strategic management Strategy It was April 2025. Parnil Urdhwareshe (Telecom, 2021), market access director for Starlink India...
Case Studies
Case Provider:
The CASE Journal
The CASE Journal 1–10.
Published: 16 February 2026
... situation. The case was compiled from published sources. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Competitive strategy International market entry Marketing strategy Product differentiation Pricing Global marketing strategy...
Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2025) 21 (4): 763–790.
Published: 25 November 2024
... International market entry International marketing International business Entrepreneurship Scaling Food On November 9, 2021, Miki Kuusi, cofounder and CEO of Wolt Enterprise Oy (Wolt hereafter), announced what he considered to be one of the most critical events in Wolt’s history: DoorDash Inc...
Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2024) 20 (5): 1133–1146.
Published: 26 January 2024
.... Jagandeep Singh can be contacted at: jagan@pu.ac.in © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only International business strategy Competitive advantage International market entry Product differentiation Marketing strategy Market orientation...
Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2022) 18 (5): 757–785.
Published: 01 June 2022
... Licensed re-use rights only Financial risk International market entry Investor relations Minerals On 29 June 2021, global mining company Rio Tinto (Rio) announced force majeure [ 1 ], which temporarily terminated customer contracts associated with their sole South African business...
