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Keywords: Networks
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2017) 13 (3): 360–376.
Published: 02 May 2017
.... Theoretical bases The case can be used to discuss the role of networks in the internationalization of the firm and the issue of distance to foreign markets (Ghemawat, 2001), using Ghemawats CAGE model. The case can also be utilized to examine barriers to the internationalization of smaller firms (Leonidou...
