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On the night of January 1, 2024, while the world celebrated the New Year, Pranav Kamath sat anxiously, waiting for a response from Andrew Baker, his client partner at Quality Pharmaceuticals. Kamath, recently promoted to project lead after his predecessor Shakthi Mathur left the company, was managing a digital transformation project aimed at integrating AI-driven predictive analytics and IoT capabilities into Quality Pharma’s Product Lifecycle Management (PLM) system.
The project, initially scheduled for completion by December 2023, had encountered unforeseen delays due to data integration challenges, regulatory approvals, and shifting client expectations. Unlike Mathur, who built strong client relationships through...
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