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Nuoda's development reflects the growth of a local private enterprise and the evolving entrepreneurial leadership of its founder, Hongyu Su. Since its establishment in 2001, the firm has evolved from a small team of just a few employees into a steadily growing enterprise with over 100 employees and annual revenues exceeding CNY 50 million. Hongyu Su's entrepreneurial journey began after the closure of a department store where she had previously worked. Leveraging her keen market insight and personal effort, she quickly established a foothold in the medical device distribution sector. In response to rapid industry changes and evolving regulatory policies,...

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