Voyager Inn International (Bethesda) is negotiating a master contract with TourAmerica, an international tour operator, for hotel rooms during the 1995 tourist season. Issues under consideration include number of rooms during peak, mid-, and off-periods; room rates; breakfast prices; and the cost of ancillary services. The hotel manager is evaluated on the basis of several criteria, including adjusted daily rates, occupancy rates, and food and beverage profitability. To facilitate trade-offs among the various criteria, the manager articulates a utility scheme. This case is a role-play exercise, and must be used in conjunction with “TourAmerica” (UVA-QA-0464). Reporting forms for the evaluation of alternative contracts are provided with each case.
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January 20 2017
Voyager Inn International Available to Purchase
This case was prepared by Dana Clyman, Associate Professor of Business Administration, and Sherwood C. Frey, Jr., Ethyl Corporation Professor of Business Administration. It was written as a basis for class discussion rather than to illustrate effective or ineffective handling of an administrative situation.
Online ISSN: 1111-111X
Print ISSN: 1111-111X
Copyright © 1994 by the University of Virginia Darden School Foundation, Charlottesville, VA. All rights reserved.
1994
University of Virginia Darden School Foundation
Licensed re-use rights only. To order copies, send an e-mail to sales@dardenpublishing.com. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means-electronic, mechanical, photocopying, recording, or otherwise-without the permission of the Darden School Foundation. Rev. 11/97.
Teaching Notes 1–10.
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Frey SC, Clyman DR (2017;), "Voyager Inn International". Teaching Notes, Vol. ahead-of-print No. ahead-of-print.
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