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Keywords: Baby milk products
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes (2023) 19 (2): 290–313.
Published: 27 March 2023
.... Jayanthi Thanigan can be contacted at: jayanthi.thanigan@manipal.edu © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Targeting Market segmentation Product positioning Brand management Baby milk products This case is set in the year...
