... Licensed re-use rights only Areca Tea Perception Awareness and health benefits Business development Entrepreneurship Environmental health Food and nutrition Green marketing Marketing This case outlined the obstacles experienced by Nivedan Nempe, co-founder of Mystic Aromatics...

...: Strategy. Siddharth Wadehra can be contacted at: siddharth.wadehra20eph@iimranchi.ac.in © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Strategic management Business development Competitive strategy Technology management Emerging markets...

... successful businesses and product lines. Bhawna Gaur can be contacted at: gbhawna11@gmail.com © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Hospitality industry Organizational performance Strategic management Business...

... notes are available for educators only. Subject code CSS3: Entrepreneurship. Ummad Mazhar can be contacted at: ummad.mazhar@lums.edu.pk © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Business development Small businesses...

... Social enterprise Corporate social responsibility Business development Entrepreneurship Sheroes café was a Chhanv Foundation project, a not-for-profit (NFP) organization set up in 2013 by Alok Dixit and Ashish Shukla. The café was set up in 2014 in Agra, which was primarily a place where acid...

... Publishing Limited Licensed re-use rights only Demand Supply Elasticity Agri-supply chain Price fluctuation Social enterprise Business development Marketing Pricing Entrepreneurial skills Profit The market for tomatoes was highly cyclical because of erratic rainfall, and farmers...

... preparation Expansion strategy Diversification Business development Business process management Capital investment Channel management The case study revolved around Unacademy, a prominent EdTech player in India, undergoing a strategic shift since May 2022. Facing a decline in demand for online...

... materials Teaching notes are available for educators only. Subject code CSS 3: Entrepreneurship. Tamizharasi D. can be contacted at: tamizharasi.rvim@rvei.edu.in © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Business development...

... identification Sustainability Revenue and cost generation model Business development Entrepreneurship Strategy Fookifun emerged as a company born from Mrs Alejandra Padilla’s insightful grasp of the market. With the initial investment from her husband, she initiated a venture focused on delivering...

... rights only Business development Entrepreneurial skills Entrepreneurship Enterprise resource planning India Ergos Tech entrepreneurship Grainbank AgriTech Digital farming Agriculture value chain AgriTech ecosystem The case study describes how Kishor Kumar Jha and Praveen Kumar...

... is the corresponding author and can be contacted at: profanuj15@gmail.com © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Market selection Internationalization Strategy US Tilt Switch Marketing Entrepreneurship Business development International business...

... at the master’s level Supplementary materials Teaching notes are available for educators only. Subject code CSS 8: Marketing. Chandni Dave can be contacted at: chandni.d.dave@gmail.com © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Business...

... and business development. This case study can also be used by training departments, corporate trainers and other relevant managers to improve growth strategies using business theories. Supplementary materials Teaching notes are available for educators only. Subject code CSS 8: Marketing Raja Nerina...

... © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Cyber insurance Islamic finance Insurtech Entrepreneurship Strategic decision-making Corporate strategy Business development This case study discussed the entrepreneurial journey...

... Dominican Republic Intermediaries Fair compensation Sustainable practices Vertical integration Smallholder farmers Value addition Inaru Corporation Social impact Logistics Building societies Business development Empowerment Entrepreneurship Entrepreneurial skills This case study...

... for access to alternative financing schemes; assess the role of“social capital” in micro and small business development and to understand and apply the role of social capital for female entrepreneurs in the Global South; critically analyse and reflect on the new role of digital technologies in challenging...

... for educators only. Subject code CSS 8: Marketing. Mahnoor Khan can be contacted at: mahnoor.mbaf22@iba-suk.edu.pk © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Marketing Strategic management Marketing models Competitive strategy Business...

... Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only E-commerce Strategic management Business development Marketplace launch Parcel forwarding Platform economy Business model innovation Temple framework Shoppre was a parcel-forwarding firm...

... 2023 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Business development Small businesses KSN Iyengar Catering Services (KSNICS) had gained popularity for cooking and serving traditional “Iyengar” cuisine during festivals, ceremonies and other auspicious...

... Pandey can be contacted at: research.shail084@gmail.com © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Strategy Entrepreneurship Business development Marketing strategy Start-up Scaling Business model Mr Sreeram established Eruvaka...