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Keywords: Competitor analysis
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes (2014) 10 (1): 26–40.
Published: 01 May 2014
... the case. Elina Ibrayeva can be contacted at: eibrayeva2@unl.edu © Emerald Group Publishing Limited 2014 Emerald Group Publishing Limited Licensed re-use rights only Expansion decision Small business strategy Floral wholesale industry Competitor analysis Core competencies...
Teaching Notes
Journal:
Teaching Notes
Teaching Notes 1–6.
Published: 18 November 2013
... Alcoholic beverage industry Competitor analysis Market potential Pareto rule Product launch Gopalakrishnan Narayanamurthy and Anand Gurumurthy The launch plan for Roulette, a premium segment brandy manufactured by John Distilleries Private Limited (JDPL), needs to be designed...
