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Keywords: Coopetition
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes (2015) 11 (2): 217–224.
Published: 02 April 2015
...Gina Vega; Earl Simendinger Synopsis Carl Woods, a management consultant, experiences a series of frustrating events when trying to replace the mesh sling to a patio chair. Eventually, he realizes that he could organize a coopetitive relationship among the various outdoor furniture companies, each...
