... and developing technology to push for financial inclusion. In their field interactions, the co-founders had an epiphany of the challenges faced by people while trying to save towards important life goals. They saw an opportunity in the large segment of financially under-served people in India and quit their jobs...

... entrepreneurship Impact investing Entrepreneurship Financial services Financial inclusion Finance Medium The case helps to conceptualise the Business Model Canvas (BMC) of a social business venture and learn from the challenges faced by the entrepreneur during the scaling-up process...

...Dhananjay Bapat; S. Sidharthan; C. Yogalakshmi Subject area Financial Services Marketing, Financial Inclusion, Emerging Market Studies. Study level/applicability The case is suitable for graduate management students in courses such as general management and marketing courses. It is also...

...Samir K. Barua; Sobhesh Kumar Agarwalla The case describes the strategy of a large Indian Public Sector Bank (PSB) to enhance financial inclusion and financial literacy of less privileged people located in poorly accessible parts of India. While pursuing the developmental objective ‘imposed...

... conceiving and deploying an information and communication technology-based solution for financial inclusion. It describes how Anand Bajaj, chief innovation officer at YES BANK, created a solution for migrant workers who wished to send their money to their families in rural India. Expected learning...

...M. Abraham Dolphy; Mohan Gopinath; Edwin Castelino Subject area Strategic innovation through the deployment of a sophisticated collection of information systems and technologies to help accomplish financial inclusion for the urban poor. Study level/applicability This case is suitable...