Keywords: Health Care
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Teaching Notes
Teaching Notes 1–19.
Published: 23 April 2025
... a visit? I am on the verge of completing my tasks and preparing to depart for my residence. Shortly after, Chandra arrived at Dr Bakshi’s office door. During the following hour, they focused on two main objectives: increasing the adoption of cheap health-care solutions through MedoPlus and extending...
Teaching Notes
Teaching Notes (2025) 21 (3)
Published: 07 April 2025
... concerning time and the patient load. The company personnel highlighted using machine learning for used cases to make the platform more robust and accurate. This case has been tested with MBA students. Case overview/synopsis An emerging health-care artificial intelligence (AI) start-up, DeepTek.AI, wants...
Teaching Notes
Teaching Notes 1–18.
Published: 24 April 2024
... business ethics ethical issues stakeholder management technology medical laboratory industry Silicon Valley leadership deception start-ups unicorns industry disruption health care medical ethics gender issues Technology In early 2014, Tyler Shultz was deeply troubled by what he...
Teaching Notes
Teaching Notes (2023) 19 (1): 76–97.
Published: 25 January 2023
... an intermediary. In addition, they realized that primary health care in the public space was a critical missing piece that needed immediate attention. Data also demonstrated that (i) approximately 50% of hospitalizations could be prevented with primary and preventive care, and that (ii) members of microinsurance...
Teaching Notes
Teaching Notes (2022) 18 (4): 656–669.
Published: 23 June 2022
... the brand’s website “nabhisutra.com” and its Facebook and Instagram pages. Case overview/synopsis The case is classified in the category of a short case addressing the identification of the problem of content saturation and guidelines to avoid it. The case narrates the story of Nabhi Sutra, a health-care...
Teaching Notes
Teaching Notes 1–6.
Published: 24 January 2019
... of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Health Care Operations Management Service Management Service...
Teaching Notes
Teaching Notes 1–17.
Published: 04 October 2017
.... Health Care Marketing Marketing Planning Marketing Strategy Nonprofit Marketing Social Responsibility Society and Business Relations Health Care Medium This case was developed with financial support from the Fogarty International Center of the National Institutes...
Teaching Notes
Teaching Notes 1–17.
Published: 18 July 2017
... understands it is in crisis. This step involves identifying issues, interests, and various kinds of risks. The initial stages of crisis involve dealing with tremendous uncertainty. Crisis Management Ethics Global Strategy Government Policy Health Care International Business Leadership Politics...
Teaching Notes
Teaching Notes 1–16.
Published: 28 March 2017
..., used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Financial Analysis Financial Strategy Health Care Innovation Marketing Strategy Pharmaceutical Large...
Teaching Notes
Teaching Notes 1–19.
Published: 20 January 2017
..., used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management Change Management Government Policy Health Care Leadership Nonprofit Management Politics Public Policy...
Teaching Notes
Teaching Notes 1–7.
Published: 20 January 2017
... Policy Health Care Organizational Structure Regulation In 2007 Conseco's CEO, C. James Prieur, faced a complicated set of problems with his company's long-term care (LTC) insurance subsidiary, Conseco Senior Health Insurance (CSHI). CSHI faced the threat of congressional hearings...
Teaching Notes
Teaching Notes 1–18.
Published: 20 January 2017
... the permission of the Kellogg School of Management. Business Process Improvement Change Management Customer Relationship Management Customer Service Health Care Operations Management Organizational Effectiveness Six Sigma Total Quality Customer Satisfaction In late 2012 Adeline Herzog...
Includes: Supplementary data
Teaching Notes
Teaching Notes 1–19.
Published: 20 January 2017
..., mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Branding Ethics International Marketing Health Care Marketing Marketing Strategy Pricing Strategy Strategic Positioning India The case tells the story of Synthroid from its...
Teaching Notes
Teaching Notes 1–9.
Published: 20 January 2017
... in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Health Care Product Management Regulation Corporate Strategy Crisis Management Ethics Reputations...
Teaching Notes
Teaching Notes 1–15.
Published: 20 January 2017
... . No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. Health Care Operations Management...
Teaching Notes
Teaching Notes 1–24.
Published: 20 January 2017
..., or otherwise—without the permission of Kellogg Case Publishing. Cash flow analysis Corporate governance Financial analysis Financial strategy Health care IPO Private equity Valuation Shareholder value added Quintiles Transnational Holdings Inc., the largest global provider...
Includes: Supplementary data
Teaching Notes
Teaching Notes 1–17.
Published: 20 January 2017
... or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Government policy Health care Nonprofit management Public policy Social responsibility It is January 2014, and the case protagonist, David Milestone (senior...
Teaching Notes
Teaching Notes 1–24.
Published: 20 January 2017
... in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. Business Process Improvement Government Policy Health Care Logistics Operations Management...
Teaching Notes
Teaching Notes 1–8.
Published: 20 January 2017
..., recording, or otherwise—without the permission of Kellogg Case Publishing. Branding Ethics International Marketing Health Care Marketing Marketing Strategy Pricing Strategy Strategic Positioning India The case tells the story of Synthroid from its development in 1958...
Teaching Notes
Teaching Notes 1–32.
Published: 20 January 2017
... or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Government Policy Health care Social Responsibility Disease Eradication Global health Global public good Infectious disease Public health Figure TN1: Polio...

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