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Teaching Notes
Teaching Notes 1–13.
Published: 26 November 2015
... Licensed re-use rights only Strategy Health cloud Social transformation Marketing Innovation Digital marketing Roma Puri MocDoc is a young Indian online health-care company that has achieved success in its early years and is looking forward to expanding its customer base...
Teaching Notes
Teaching Notes 1–19.
Published: 14 November 2013
... at: roma.chauhan@gmail.com © Emerald Group Publishing Limited 2013 Emerald Group Publishing Limited Licensed re-use rights only Entrepreneurship Innovation Social change Health cloud m-Healthcare Online software The case focuses on Bangalore-based IT startup Practo Technologies, which...

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