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Keywords: Instant delivery
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Teaching Notes
Zepto – 10-min grocery delivery service
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–15.
Published: 08 August 2023
... the success of a startup; and analyze customer complaints and develop a corrective action plan. Case overview / synopsis The focus of this case is the controversy faced by Zepto due to its aggressive 10-min instant delivery service. This case discusses the negative publicity and criticism faced by Zepto...
