... Internationalization Venture capital Strategy Multinationals Mergers and acquisitions International market entry International marketing International business Entrepreneurship Scaling Food In November 2021, six years after its establishment, a Finnish food delivery platform startup, Wolt...

... challenges for an enterprise, particularly for a café business operating in Ecuador. ▪ Explain the marketing strategy for a café company to attract a variety of new consumer segments domestically and abroad. ▪ Discuss relevant international market entry strategies given the specificities of the environment...

... at: ayanna.youngmarshall@cavehill.uwi.edu © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only International business environment Market expansion Franchise Developing country Fast-food International market entry Internationalization Globalization International...

.... Jagandeep Singh can be contacted at: jagan@pu.ac.in © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only International business strategy Competitive advantage International market entry Product differentiation Marketing strategy Market orientation...

... Paluri can be contacted at: ratna.paluri@gmail.com © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Ayurveda industry Entry strategy Export strategy SWOT analysis Target market selection Entry modes International market entry International...

... business International business strategy Internationalization International market entry Family business Family firms Café Galavis stood out as one of the most outstanding family businesses in industrial development, with a century-long trajectory in the production and sale of roasted...

... 2022 Emerald Publishing Limited Licensed re-use rights only International business Luxury fashion Entrepreneurship Internationalization International market entry NIVA, the Luxury Collection, is a manufacturer and distributor of a luxury collection of satin and silk products...

... Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Financial risk International market entry Investor relations Minerals The case highlights the interrelated factors (civil society infrastructure, local and political unrest and community instability...

... strategy International market entry International relations In February 2019, local newspapers in the Maldives published unconfirmed reports that the Indian company GMR was reinvesting in the Maldives. GMR had secured a contract in 2010 for renovation/expansion of The Maldives International...

... entrepreneurship Corporate social responsibility (CSR) Base of pyramid (BOP) market entry Sustainable development goals Sanitation Social enterprise International market entry International business, Corporate social responsibility (CSR), Corporate social entrepreneurship, Creating shared...

... Licensed re-use rights only International market entry International retailing Marketing How can health products such as multivitamins and other nutritional supplements make headway into emerging markets that are moving up the ranks of middle-income economies? This case study investigates...

... Strategy International business International business strategy International market entry The case is set in the early months of 2020, as Bernd Schanzenbächer, founder and managing partner of EBG Capital (a Swiss investment firm that manages a multi-million global portfolio of agricultural...

... only. Manoj Dayal Chiba can be contacted at: ChibaM@gibs.co.za © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Decision sciences Internationalisation International business strategy International business theory International market entry...

... International business Small businesses International business strategy International market entry This case is about Bazzar, a Brazilian company focused on the specialty food industry. It manufactures and sells gourmet and premium products like sauces, toppings and desserts made only...

... for educators only. Subject code CSS 11: Strategy. Ashish Gupta can be contacted at: ashishgupta@iift.edu © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Competitive strategy Product development Pricing International market entry...

...: International Business. Paula Sirimarco can be contacted at: paula.sirimarco@gmail.com © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only International business strategy International market entry Export marketing/supply chain International business...

... Publishing Limited Licensed re-use rights only Joint ventures/strategic alliances Strategy Business formation/start ups International market entry This case study presents the story of Tomás Pollak, founder and CEO of Prey, a software company dedicated to tracking stolen mobile...

... International marketing International operations International market entry Internationalization Adaptation Standardization Repositioning Brazil Susana C. Silva, Dayane Gôuvea Lima and Juliana Teixeira Correia The case of Vichy presents a specific internationalization process, from a European...

.... Armando Borda can be contacted at: aborda@esan.edu.pe © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only International business International business strategy International market entry International business theory This case is about...

... and overhaul (MRO) company and why this business is a central player in the air transportation industry; understand and integrate certain strategy analysis tools, particularly Porter’s Generic Strategies, Ansoff Matrix, GE/McKinsey Matrix and International Market Entry Modes, to use later as justification...