Keywords: Luxury fashion
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Teaching Notes
Teaching Notes 1–34.
Published: 08 January 2024
... code CSS8: Marketing Hemverna Dwivedi is the corresponding author and can be contacted at: hemverna.dwivedi@s.amity.edu © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Retailing Marketing strategy Strategy Competitive strategy Luxury...
Teaching Notes
Teaching Notes 1–31.
Published: 15 November 2022
... 2022 Emerald Publishing Limited Licensed re-use rights only International business Luxury fashion Entrepreneurship Internationalization International market entry NIVA, the Luxury Collection, is a manufacturer and distributor of a luxury collection of satin and silk products...
Teaching Notes
Teaching Notes 1–18.
Published: 19 June 2018
... Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Innovation Corporate strategy Luxury fashion Marketing strategy/methods Business formation/start ups Online shopping/electronic commerce Deepa Unnithan, Girish S. Pathy, Sanjeev Prashar and Hareesh...

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