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Keywords: Luxury property
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Teaching Notes
Luxury home market and pre-sales challenges: Aldeola-de-Siolim, Goa
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–25.
Published: 15 May 2023
... Licensed re-use rights only Marketing strategy Product positioning Brand management Digital Marketing Real estate Luxury property Sales Pitch Digital Selling This case enumerates Aldeola de Siolim, Goa’s (ASG) pre-sales promotional challenges. ASG was an upcoming luxury residential...
