... Medical devices Global trade Manufacturing The case study draws on structured interviews with Rob Chase, Founder and CEO of NewGen Surgical, as well as secondary data sources to analyze the effectiveness of these solutions in mitigating the risks and enhancing the company’s competitive...

...Pai-Ling Yin; Benjamin Rostoker Study level/applicability MBA, advanced undergrad, entrepreneurship and technology commercialization classes. Subject area Entrepreneurial diversity, equity and inclusion, medical device innovation, and models of business accelerators. Case overview...

...Tim Calkins; Ann Deming Executives at biotechnology firm Genzyme are debating funding a clinical trial for a new version of a medical device called Synvisc. The trial is expensive and the odds of success are not high, but the upside is substantial. The case presents a common business question...

..., mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. The case centers on a fictitious company, MDCM, Inc. The U.S.-based company specializes in medical device contract manufacturing and assembly. For the past five years, MDCM grew by making...

... strategy but has yet to develop a complementary IT strategy. Students must select the optimal portfolio of projects aligned with the strategic objectives and define the global project execution strategy. The projects have both risks and dependencies. U.S.-based MDCM, Inc. specializes in medical device...