Keywords: Personal selling
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Teaching Notes
Teaching Notes 1.
Published: 20 January 2017
...Wendell E. Dunn, III A time-limited encounter with a busy venture capitalist offers the reader, as entrepreneur, the opportunity to “pitch” an idea to a noted dealmaker. Designed for use as a management-communications or personal-selling exercise for students and others who believe they possess...
Teaching Notes
Teaching Notes 1–14.
Published: 19 November 2013
... Publishing Limited 2013 Emerald Group Publishing Limited Licensed re-use rights only Online advertising Marketing strategy Promotion Developing markets Internet business Personal selling In an emerging market, Pakistan, Mech Technologies was able to establish an internet business...

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