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Keywords: Revenue Management
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Teaching Notes
Revenue Management in India: The Pioneering Story of Implementation in Taj Group of Hotels in India
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–16.
Published: 14 February 2014
...Goutam Dutta This is the first implementation of Revenue Management System in a major international hotel chain in India. The case describes the history of development, corporate story of overdrive for profit, system integration issues. It describes two components of a revenue management system...
