... be answered to determine whether to maintain or move away from reliance on its specialty retailers and how to adapt its system. To understand issues related to retail channel strategy development in fast-changing consumer markets, as well as the challenges of adapting legacy routes-to-market systems...

... in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. International Marketing Channels Distribution Middle East Global Routes-to-Market Growth As they think...