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Keywords: Singapore
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Teaching Notes
City Developments Limited: a journey in sustainable business development
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–13.
Published: 19 November 2013
...Hwang Soo Chiat; Havovi Joshi Subject area Business development, sustainable business practices, corporate social responsibility. Study level/applicability Executive education, postgraduate, undergraduate. Case overview City Developments Limited (CDL) is one of Singapore's leading...
Teaching Notes
Global loans in entrepreneurship (GLIE): ready, set, disaster
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–8.
Published: 01 April 2011
.../applicability This case has been used in 300 and 400 level entrepreneurship courses. Case overview The case tells the story of John Lee (CEO) and Regina Adams (President), the founders of a new business called global loans in entrepreneurship (GLIE) based in Singapore. GLIE facilitates micro-loans...
Teaching Notes
Managing word of mouth: the referral incentive programme that backfired
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–5.
Published: 01 January 2011
...Patricia Chew; Jochen Wirtz Subject area Market development; market analysis; customer incentive programmes and segmentation. Study level/applicability Undergraduate Business and Management, MBA/MA Management. Case overview The Singapore subsidiary of AHL Insurance Corporation (AHL...
