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Teaching Notes
Maruti’s Nexa – enhancing customer experience beyond buying
Available to Purchase
Journal:
Teaching Notes
Teaching Notes (2020) 16 (4): 497–512.
Published: 02 October 2020
... be contacted at: arunkaushik.iitr@gmail.com © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Store image Store environment Brand building Repositioning Automobile Nexa, the premium retail sales channel of India’s leading automotive company...
