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Keywords: System 1 and system 2 thinking
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes 1–30.
Published: 09 September 2020
... Behavioural economics Heuristics Decision-making Choice overload Nudge theory System 1 and system 2 thinking The case study presents a challenge faced by Exclusive Books, a chain of retail bookstores in southern Africa [40], between late 2018 and early 2019. The protagonist, CEO Grattan Kirk...
