... Limited Licensed re-use rights only Innovation Differentiation Total quality management Sankalp Pratap and Biswatosh Saha The case refers to India’s leading steel company Tata Steel. Tata Tiscon, the steel rebar brand, is the organization’s leading retail brand. The case...

.... The purpose of this case is to highlight how AFZA differentiated itself by using initiatives that focused on disparate stakeholders to achieve customer satisfaction. The concepts of service quality (SERVQUAL), total quality management (TQM) and continuous improvement offer insights into how to improve...

...Fatima Mohsen Al Faqeeh; Syed Zamberi Ahmad Subject Area Total quality management, logistic, entrepreneurship, management and small business management. Study level/applicability The case is relevant for undergraduates specializing in business. The case incorporates courses...

... Publishing Limited Licensed re-use rights only Corporate social responsibility Strategic management Total quality management Education philanthropy India This case of education philanthropy by a conglomerate maps the mind of the strategist through various inflection points...

... rights only Manufacturing Entrepreneurship Supply chain cycle Supply chain management Instrument transformers Vendor management Total quality management Aurel Controls Pvt. Ltd (ACPL) moved from trading to manufacturing a technology product –instrument transformers (ITs) for power...