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Keywords: Umbrella,
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes (2025)
Published: 06 March 2025
...Prageetha G Raju Case overview/synopsis In Kerala, where monsoons dominate life, umbrellas are more than just a rainy-day essential – they are cultural icons. Enter the fierce, yet friendly rivalry between Popy’s and John’s Umbrella Marts (small and medium enterprises), two homegrown brands...
