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Keywords: Value re-configuration
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Teaching Notes
Journal:
Teaching Notes
Teaching Notes 1–24.
Published: 20 November 2023
... space under the label “Zomato Instant”. As per Zomato’s chief executive officer Goyal: If we do not do it, somebody else will do it. Let us analyse Zomato’s move per Kuchi & Gupta’s (2023) framework on value re-configuration. Strengthening turf: Considering that the 10-min...
