... Emerald Publishing Limited Licensed re-use rights only Corporate culture Management education Relatedness strategies Stakeholder management Sustainability Value creation Citizenship Decision-making Integrated thinking Professional skills Value creation Values This teaching note...

... entrepreneurship local business video values competitive advantage Porter's Five Forces branding growth strategy Board plan 1. Porter's Five Forces. Set in 2015, this case studies the evolution of Devils Backbone Brewing, LLC (DBB), from idea to fast-growing start-up. In the case, company...

... management courses. Frank Shipper can be contacted at: fmshipper@salisbury.edu © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Employee ownership High performance work systems Shared entrepreneurship Shared leadership Perpetual trust Values...

... an umbrella mission statement for the company. This case focuses on the central question of whether or not consistency between brand messages is necessary or inherently problematic. The Unilever's Mission for Vitality case was created to help students and managers develop an appreciation for how the values...