... the user stories, voice of customer and competitor benchmarking for the creation of minimum viable product. To devise the Blue Ocean Strategy for the digital products. To develop the plan for the minimum viable product. Case overview/synopsis This case is about a fintech firm, Dinero...

... manufacturing perspective to a market orientation perspective and, hence, may add value as an add-on case in a Strategic Marketing course. The case also covers the topic of benchmarking which may be of use in an Operations Management course. Case overview DJSL Ltd. is the largest engineering...

...Mark E. Haskins This field-based case describes the approach and decisions used by Harris Corporation's vice president of supply chain management and operations to establish a set of financial benchmarks. It requires students to use those benchmarks to decide what areas need focus to potentially...

... of Management, Ahmedabad, are prepared as a basis for classroom discussion. They are not designed to present illustrations of either correct or incorrect handling of administrative problems. Quality Management Benchmarking Quality Audit Electrical Manfacturing Students of Operation...