... Innovation Service innovation Competitive strategy Differentiation Sports This case follows the entrepreneurial journey of Passant Esmail, who founded Slimnastics School of Ballet in Cairo, Egypt, in 2014. With no prior experience in the arts or sports, Esmail entered a competitive industry...

... at: hemverna.dwivedi@iilmlko.ac.in © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Retailing Footwear industry Fashion retailing Strategy Customer preferences Buying behaviour Visual merchandising Buying patterns Competitive strategy Marketing strategy...

.... Vineesh U.S. can be contacted at: vineesh.sathianathan@gmail.com © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Competitive strategy Corporate culture IT strategy Organizational behaviour NSS, a prominent travel technology solutions...

...: Strategy. Siddharth Wadehra can be contacted at: siddharth.wadehra20eph@iimranchi.ac.in © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Strategic management Business development Competitive strategy Technology management Emerging markets...

... Marketing strategy Food marketing Entrepreneurship Competitive strategy Food Raksha Shenoy (Raksha), left her lucrative corporate job to start a new venture called Tapas Foods (Tapas) with a vision to inculcate healthy snacking habits in households that consume deep-fried, unhealthy snacks...

... Regional brands Marketing strategy Competitive strategy Innovation Umbrella, Small and medium enterprise Marketing The case is about the rivalry between two iconic SME umbrella brands in Alleppey in Kerala, namely, Popy’s Umbrella Mart and John’s Umbrella Mart which are run by two...

... be contacted at: sarah.lee@dominican.edu © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Family firms Events management Hospitality industry Regional marketing, Small businesses Social media strategy Competitive strategy Food Vino...

... Limited 2025 Emerald Publishing Limited Licensed re-use rights only Hospitality industry Asset management Competitive strategy Management theory The case study explores the strategic decisions made by Lemon Tree Hotels, a mid-market hotel chain in India, at the intersection...

... undertaking to analyse this case. Arup Majumdar can be contacted at: arupmajumdar243@hotmail.com © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Marketing strategy Strategic management Competitive strategy Brand management Fashion...

... Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Demerger Investment decision-making Fundamental analysis Valuation techniques Investment appraisal Financial markets Competitive strategy Financial analysis Financial reporting Mergers...

... Cost leadership strategy Strategic management Frugal innovation Dynamic capabilities Resource pathways model Industry analysis Competitive strategy Innovation This case study outlines the remarkable success of the Indian Space Research Organisation (ISRO), as well as the formidable...

... Licensed re-use rights only Green hydrogen National green hydrogen mission Energy transition ESG Sustainability National competitiveness Strategy Porter diamond model Country competitiveness Climate change Competitive advantage Competitive strategy Energy management Sustainable...

... at: drbikramrishi@gmail.com © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Strategic intent Competitive strategy Strategy Regional marketing Oneiros – The Sports Club stood poised at a pivotal juncture, grappling with a strategic quandary...

... be contacted at: namr.236@gmail.com © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Women as entrepreneurs Women CEOs New venture development Transformational leadership Sources of funding Tech unicorns Disruptor brands Competitive strategy...

... at: ubedullahsom@gmail.com © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Strategic management Corporate strategy Competitive strategy Strategy Sustainability Pizza Town Sukkur, located in the third-largest city of Sindh, Pakistan, was currently...

... Licensed re-use rights only Leadership styles Leadership skills Glass ceiling Gender stereotypes Relationship-oriented leader attitudes and behaviors Gender differences in leadership style Ethical issues in leadership Mentorship Transformational leadership Women leader Competitive strategy...

... Dwivedi can be contacted at: akdwivedi@ediindia.org © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Decision sciences Competitive strategy Services marketing This case concerns the entrepreneurial journey of Mr Nikhil...

...Syeda Ikrama; Syeda Maseeha Qumer Learning outcomes This case study is intended to help students to evaluate Kavak’s business model, examine the global expansion strategy of Kavak, analyze the competitive strategy adopted by Kavak, recognize the ways in which Kavak leveraged technology in all its...

..., Ansoff matrix, three value disciplines frameworks, scenario planning matrix and value chain analysis; and practice competitive strategy formulation using the latest analyzing tools/frameworks/models. Case overview/synopsis Although the digital wallet industry in Nepal was in its initial stage...

..., environmental analysis, competitive strategy, market analysis and business resilience. This approach prepares students to tackle real-world business scenarios, fostering critical thinking and strategic acumen essential for future business leaders. Supplementary materials Teaching notes are available...