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Keywords: Technology acceptance model
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Journal Articles
Journal:
Technological Sustainability
Technological Sustainability (2025) 4 (4): 402–423.
Published: 30 September 2025
... of use, trust, threat, and susceptibility shape AI adoption, and examines the mediating role of accounting profit. The research is grounded in an extended Technology Acceptance Model and contextualized for Bangladesh to address the gap in AI adoption literature in developing countries. Design...
