... separate strains of strategy research into a single strategic thinking philosophy. The two strains of strategy research that will be utilized include cognitive simplification tools and personal cognitive style. This foundational work opens the door to a new perspective on how strategic thinking...

...Shahid Yamin; A. Gunasekaran Conceptually argues that quality is a cognitive issue and a process of continuous innovation. Adoption of such innovations requires understanding of the nature of an organisation and its customers’ cognitive domains. The conceptual arguments presented in this paper...