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Keywords: Competitive advantages
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Journal Articles
Journal:
The TQM Journal
The TQM Journal (2025) 37 (5): 1385–1417.
Published: 17 May 2024
...Nemer Badwan Purpose The external business environment of the organization is always changing at a rapid pace. For a firm to adapt to changing client requirements, it must implement the right business procedures and strategies. To improve competitive advantage, this study investigates the roles...
