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Keywords: Design-oriented firms
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Journal Articles
Journal:
The TQM Journal
The TQM Journal (2024) 36 (9): 114–135.
Published: 28 May 2024
...Emanuela Conti; Birgit Helene Jevnaker; Furio Camillo; Fabio Musso Purpose The aim of this study was to empirically examine how much traditional attributes and green attributes characterize products within design-oriented firms. Further, we explored how these attributes relate to the perceived...
