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Keywords: Determinants
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Journal Articles
Journal:
The TQM Journal
The TQM Journal (2011) 23 (4): 446–457.
Published: 14 June 2011
... the major quality attributes, which bankers themselves and their customers used in determining the overall perception of a given bank and services offered. Design/methodology/approach The investigation was held in Istanbul, Turkey. In total, 30 banks were included in the research, which includes state...
