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Keywords: Service quality perception
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Journal Articles
Journal:
The TQM Journal
The TQM Journal 1–19.
Published: 23 October 2025
... Service quality perception PLS-SEM The ride-hailing industry, pioneered by Uber, Ola and Rapido, has transformed urban mobility into a convenient and affordable transportation choice (Goel and Haldar, 2020). However, dynamic pricing, popularly known as surge pricing, and driver behavior...
