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Keywords: e-retailing
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Journal Articles
Web design and trust as moderators in the relationship between e-service quality, customer satisfaction and customer loyalty
Available to Purchase
Journal:
The TQM Journal
The TQM Journal (2023) 35 (8): 2455–2484.
Published: 03 January 2023
... limitations/implications This research underscores the importance of e-service quality, web design, and trust in influencing customer satisfaction. Based on the findings from this study, e-retailers are suggested to discover the methods of building and improving customer trust and create a web design...
