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Brazil is a key tourism receiving country. Based on improvements with regard to infrastructure, supra‐structure (hotels, etc.), professional education and new equipment, international arrivals have reached more than 5 million in 2001. However, Brazil faces a number of old new problems, not only tied to tourism but also with regard to the general business environment. This article describes the very complet phaenomen “tourism in Brazil” on the basis of many examples.

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