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This article shows first the problems of treating tourism as a product and analyses then the literature about information behavior of tourists, when they are making their decision for holidays. Empirical tests are dealing with data from eleven winter sport resorts, which were originally designed for purposes of service quality. However the results show that there are differences in information behavior due to personal and tourist status, due to the source of information and also whether tourist value the importance of skiing high or less.
© MCB UP Limited
1996
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