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Generally, school exchanges in foreign countries are not understood as a tourism phenomenon. From the statistical point of view, these stages of visiting student abroad, normally for a period of a week, are clearly defined as tourism. The motivations which lead to undertake an exchange experience are similar to the motives in cultural tourism. Moreover, a stay abroad offers the students an opportunity to learn how to travel. Local tourism offices should attach mire importance to student exchange programs in general and also include them in their marketing planning. The schools offering student exchange programs should put their efforts together by building up networks in order to support mutual interests.

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