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Tourism is a sector of activity, which has been witnessing the highest growth for several years despite recent events which have given rise to uncertainty. It is in this context that some may judge right at the outset highly optimistic that this paper proposes to highlight certain issues in support of the following questions. What kind of sustainable growth to anticipate for tourism? Which impacts are the present economic modifications bound to have (rise in petrol prices, impoverishment and inter‐regional differences in revenue, etc.)? What about the impact of calamities and major events on tourism‐related activities? Aren't these contingent variations as many barriers to the new frontiers of tourism? In light of this paper it is possible to define the barriers which will then form the new frontiers of tourism. A few simple recommendations can guide managerial implications.

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