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Volume 7, Issue 4
1 April 1952
This article was originally published in
The Tourist Review
The Tourist Review Cover Image for Volume 7, Issue 4
Review Article| April 01 1952

L'apport de la propagande dans le tourisme moderne Available to Purchase

J. Nikerk
J. Nikerk
Président del'Association des directeurs d'offices de tourisme aux Pays‐Bas, Amsterdam
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Author & Article Information
Publisher: Emerald Publishing
© MCB UP Limited
1952
The Tourist Review (1952) 7 (4): 165–172.
https://doi.org/10.1108/eb059708

La propagande touristique est l'une des principales préoccupations de ceux qui s'efforcent de stimuler le tourisme. Généralement la propagande touristique est considérée comme un genre de publicité d'un ordre supérieur dont la supériorité consiste à servir l'intérêt public.

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© MCB UP Limited
1952
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