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Keywords: 口碑
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Journal Articles
Journal:
Tourism Review
Tourism Review (2025) 80 (6): 1300–1319.
Published: 13 August 2024
... Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only 健康水疗酒店体验:来自塞尔维亚水疗酒店客人的证明 摘要 设计/方法/途径 本研究采用刺激-有机体-反应(S-O-R)框架, 建立并测试了一个健康水疗酒店体验模型。该模型提出, 体验景观维度(感官、功能、社会、自然和酒店文化)是客人对健康水疗酒店体验满意度的重要前因。研究还检验了满意度、健康诱发的幸福感、体验共创和口碑之间的关系。 设计/方法/途径 在大流行后的 2022 年 9 月至 11 月期间收集了 567 名曾...
Journal Articles
Journal:
Tourism Review
Tourism Review (2025) 80 (6): 1175–1192.
Published: 29 April 2024
... the needs for incentives that influence PWOM among tourists from the perspective of individualism and collectivism. The results also increase the understanding of the relationships among needs for incentives, motivation and PWOM. 是什么激发了国际旅游者的积极口碑?个人主义与集体主义文化取向的影响 摘要 研究目的 本研究旨在确定哪些激励需求会影响国际旅游者的积极口碑(PWOM), 以及...
