... intention. The findings challenge the traditional understanding of frame orientation selection in short videos, provide a meaningful extension of construal-level theory and contribute to the research on visual effects in short tourism videos. 垂直or水平？旅游短视频画面方向与视觉内容的交互效应 摘要 目的 本文旨在研究旅游短视频的画面方向格式和视觉内容如何交互影响游客的...